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The People in Paddocks crew on farm
HR · Safety · Compliance

Because the hardest part of farming isn't the farming.

We help farms manage their people, stay compliant and keep everyone safe - with tools every worker can actually understand.

Increase safety
Build culture
Improve productivity
Who we are

People in Paddocks is a farm consultancy and technology company on one mission: to make farm safety and compliance something every worker can understand.

What we do

Audit. Advice. Automate.

Three ways we work with farms. Start wherever you are - whether you're setting up from scratch or ready to automate it all.

Workers photographing machinery for a safety checkA

Audit

Get set up right

A full HR & WHS review and system build. We find the gaps, fix them, and hand you clean, simple processes that work in real farm life.

  • On-farm or remote audit against ISO 45001 and local laws
  • Complete HR & WHS systems built for you
  • Audit report, action plan & digital folder
  • PIPA switched on - 3 months free
One-off system buildOn-site or remote
Learn more →
Farm crew on a breakA

Advice

Stay covered & capable

Ongoing coverage and training. When something goes wrong, we're already there - and your people keep getting better.

  • Compliance coverage: award, WHS, incident & RTW
  • Priority access for you and your team
  • Recruitment & performance review support
  • Training series - live & webinar
Ongoing coveragePlans & training
Learn more →
The farm crew in a canola fieldA

Automate

Scale it with PIPA

Your virtual farm consultant in every worker's pocket. Multilingual, dyslexic-friendly, and used by 98% of workers daily.

  • Worker inductions & training modules
  • GPS timesheets & fatigue management
  • Real-time hazard mapping & risk reporting
  • Multilingual & dyslexic-friendly by design
  • Director risk reports · ISO 45001 aligned
The PIPA platformFor farms & enterprise
Explore PIPA →

Not sure where to start? Take the 2-minute compliance check and we'll point you to the right solution.  Start the quiz →

Recognised by
AgriFutures Rural Women's Award evokeAG WorkSafe Awards 2025 Finalist Made By Dyslexia Farmers2Founders NFF Data Code Certified Agriculture Victoria
Sam Pritchard, founder of People in Paddocks
Meet our Founder, Sam Pritchard

From reporting farm risk to directors, to reinventing how farms stay safe.

CPHR · MAHRI · Lead Auditor ISO 45001

As the National HR & WHS Manager for the corporate farming enterprise Proterra Investments, Sam's job was essentially to keep the directors out of jail if things went pear-shaped on the ground. When the operation sold, a buyer asked her to look after his people and safety. That became People in Paddocks, which she ran whilst also living on a family crop and sheep farm in Western Victoria. Through managing hundreds of ag workers across corporate and family farms, Sam made an important discovery that would shape her next journey.

"Agriculture is filled with neurodiverse and multilingual talent. So we built PIPA to speak their language."

At one point, Sam managed 19 dyslexic workers. 18 had never told their boss of their reading and spelling challenges. That discovery inspired the company to develop PIPA (the People in Paddocks App) - a safety and workforce management platform that could actually be used by the people doing the work. And clearly it has filled a need. PIPA is achieving a 98% adoption rate by workers.

What farmers say

Trusted on farms across Australia.

PIPA ensures we continue on our quest to be an employer of choice, and it reflects Sam's philosophy of working closely with clients for the highest standard of safety and culture.
John Bennett
Bennett & Bourchier
What truly sets PIPA apart is Sam's deep understanding of the unique challenges surrounding HR and OH&S in the agricultural industry.
Ed & Rosie Weatherly
Blythvale Pastoral
Our business would not be without PIPA. It's a genuine, caring and critical component of KoopAgri - personalised and efficient every time we deal with it.
Di Koop
KoopAgri

How compliant is your farm?

Take the 2-minute quiz and get instant, practical advice on where your gaps are and how to fix them.

Take the quiz
Let's talk

Book a call.

Whether you're a family farm getting set up or a corporate operation looking at PIPA across your business - start with a conversation.